Israeli Tourism Commercials

I believe those commercials are unofficial, and made by private people. For some reason it seems that those who made those commercials focus on one aspect - the appearance of Israelis.
I did actually heard tourist talk about the good looks of Israelis, but whether it's true or not, I wouldn't see it as the main reason to come to Israel.

If I would have to make a commercial, I would probably focus on the landscapes of Israel, it's historical value, it's political complexity and diversity in population's point of view.